Last weekend, one of the leading broadsheet newspapers in the UK featured Tony Buzan in a tongue-in-cheek article about "how to be a guru". Although Tony's write-up was good (and his agent is evidently skilled at getting him a dominant profile), I'm not sure that the eventual tone of the piece could have been made clear beforehand. Their guru list included David Icke, who is widely considered to have but a slender grasp on reality.
I am reading "Mind Maps at Work", Tony's latest book, but with a sense of déjà vu - a familiar theme that we read back in the 1980's. Flicking through the book shows pages of lavish and beautiful hand-drawn maps, none of which would cut any ice with your careworn boss. There is not one picture of a computer-drawn map. At the end of the book is an advertisement from the specialist publisher (thorsonelement.com) that includes resources for Tarot and astrology.
We owe Tony Buzan a great deal, and I am not in any way disrespectful of his messages, but I am personally convinced that the positioning of Mind Mapping® does little to enhance its credibility with busy executives and those who hold the purse strings. It adds weight to the argument that software mapping as a communication tool is a completely separate discipline. Or maybe I'm just old-fashioned.